The Very Latest Car Scrappage Scheme Survey

The very latest Car Scrappage Scheme Survey is revealing over 50% of those surveyed and interested in the scheme are serious buyers.

Nearly 75% of those surveyed are looking to trade in their old motor for a new £10,000 or below model. It would appear dealerships offering attractive deals on the fuel efficient lower end market stand to increase sales.

However, it appears that the scrappage scheme is not just limited to the cost effective end of the market. Just over 23% of potential consumers are considering utilising the scheme to fund the purchase of vehicles in £10k – £20k range -the larger engine higher specification models.

The UK consumer is evidently working the numbers to their advantage. And why not say the Car Scrappage Scheme as they have little to lose in purchasing a new car through the scheme. But cynicism has recently arose from various quarters of the media claiming that some UK dealerships are including previous sale discounts as part of their portion of the scheme’s £2,000 subsidy. Therefore, the price of showroom models are only being reduced by a further £1,000 – as provided by the Government. However, UK consumers are savvy folk and will use all their social networks and resources to compare prices across dealerships. We would say – ‘Do plenty of research before jumping in’.

The Car Scrappage Scheme begins on Monday 18th 2009 and we anticipate an increase in internet and showroom enquiries.

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